Video Conferencing · 🇺🇸 United States search demand

Zoom vs Google Meet

By monthly Google search volume, Zoom leads with 3,350,000 searches/mo — about 1.8× Google Meet's 1,830,000.

Zoom

Higher demand

3,350,000

searches / month

JulJun

▬ Stable +15% over 12 months

informational

Intent

$3.48

CPC

LOW

Competition

Google Meet

1,830,000

searches / month

JulJun

▲ Rising +22% over 12 months

informational

Intent

$2.89

CPC

LOW

Competition

The takeaway

Zoom has 1.8× the search demand of Google Meet and is the larger market, while Google Meet shows rising demand. For positioning, content and ad strategy, that gap decides where the opportunity — and the competition — really is.

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